| Description |
x, 195 p. ; 23 cm. |
| Series |
Digital formations ; v. 64 |
|
Digital formations ; v. 64.
|
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Introduction -- The phenom -- Icons -- A viral childhood -- Where the domesticated things are -- A viral dance -- There's music in the machine -- Lights, politics, youtube -- Let's get physical -- Media, media on the wall -- The identity game -- The short -- The mirror -- The morph -- The witness -- The word -- The experiment. |
| Summary |
How does one make sense of YouTube? Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction for "reading" YouTube. It identifies certain videos by genre and provides a thumbnail textual analysis of the videos. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally. -- Publisher description |
| Subject |
YouTube (Electronic resource)
|
|
Online social networks.
|
|
Internet videos -- Social aspects.
|
|
Cultural pluralism in mass media.
|
| ISBN |
9781433109799 (pbk. : alk. paper) |
|
1433109794 (pbk. : alk. paper) |
|
9781433109805 (hardcover : alk. paper) |
|
1433109808 (hardcover : alk. paper) |
| Standard No. |
6917278 |
|
