Description |
xviii, 330 pages ; 23 cm |
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text txt rdacontent |
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unmediated n rdamedia |
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volume nc rdacarrier |
Bibliography |
Includes bibliographical references and indexes. |
Contents |
Introduction: inquiring emerging media through dynamic and theoretical lenses / Xigen Li -- Adoption and use of emerging media. Podcast adoption and use: impact of diminishing variation of technology advantage / Xigen Li and Li Zeng -- Getting news from mobile phones: innovativeness vs. personal initiative in second-level adoption / Xigen Li -- Media dependency in the digital age: effects of perceived channel efficiency and motivation and orientation of information seeking / Xigen Li -- Online involvement and information exchange. Openness, activeness and diversity of information exchange in the context of online social networks / Xigen Li, Yang Liu and Mike Yao -- Legal and extra-legal factors in deterring online copyright infringement / Xigen Li and Nico Nergadze -- Willingness to contribute information to online communities: personal and social influences / Xigen Li -- Third-person effect, optimistic bias and sufficiency resource in internet use / Xigen Li -- Online expression and social interaction. What motivate online disagreement expression? the influence of self-efficacy, mastery experience, vicarious experience, and verbal persuasion / Xudong Liu and Xigen Li -- Disagreement expression and reasoned opinions in two U.S. online newspaper forums / Xudong Liu and Xigen Li -- Participatory expressions in blogs and microblogs: an analysis of bloggers: structural adaption in two Chinese news portals / Xigen Li -- Are people more willing to express minority views on the internet than in offline public settings? / Xigen Li -- Contextual and normative influence on willingness to express minority views in online and offline settings / Xigen Li -- Conclusion / Xigen Li. |
Summary |
Emerging Media provides an understanding of media use in the expanding digital age and fills the void of existing literature in exploring the emerging new media use as a dynamic communication process in cyberspace. It addresses emerging media dynamics during the second decade of online communication, the Web 2.0 era after Mosaic and Netscape. The current status of emerging media development calls for extended exploration of how emerging media are used in different patterns and contexts, and this volume answers that call: it is a comprehensive examination of emerging media evolution and concurrent social interaction. This collection: Provides a comprehensive analysis of digital media use and online communication with empirical data; Contains both theoretical and empirical studies, which not only test communication and related theories in the age of digital media, but also provide new insights into important issues in digital media use and online communication with significant theoretical advances; Spotlights studies that use a variety of research methods and approaches, including surveys, content analysis and experiments. This volume will be invaluable to researchers of communication and new media, and will serve advanced undergraduate and graduate students studying media and digital communication. |
Subject |
Mass media -- Technological innovations.
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Digital media -- Technological innovations.
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Online social networks.
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Social media.
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ISBN |
9781138940697 (hardback) |
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1138940690 (hardback) |
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9781315674155 (ebook) |
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9781138940703 (pbk.) |
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1138940704 (pbk.) |
Standard No. |
40025856812 |
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