| Description |
x, 337 p. ; 23 cm. |
| Bibliography |
Includes bibliographical references and indexes. |
| Contents |
Importance of resistance to persuasion / Eric S. Knowles and Jay A. Linn -- Multiple routes to resisting attitude change / Duane T. Wegener ... [et al.] -- Intensity of affect and resistance to social influence / Kathleen Fuegen and Jack W. Brehm -- Resisting persuasion and attitude certainty : a meta-cognitive analysis / Zakary L. Tormala and Richard E. Petty -- Individual differences in resistance to persuasion : the role of beliefs and meta-beliefs / Pable Briņol ... [et al.] -- Differentiating individual differences in resistance to persuasion / Richard J. Shakarchi and Curtis P. Haugtvedt -- Approach-avoidance model of persuasion : alpha and omega strategies for change / Eric S. Knowles and Jay A. Linn -- Looking ahead as a technique to reduce resistance to persuasive attempts / Steven J. Sherman, Matthew T. Crawford, and Allen R. McConnell -- Narrative persuasion and overcoming resistance / Sonya Dal Cin, Mark P. Zanna, and Geoffrey T. Fong -- Forewarnings of influence appeals : inducing resistance and acceptance / Jeffrey M. Quinn and Wendy Wood -- Truth or consequences : overcoming resistance to persuasion with positive thinking / Blair T. Johnson ... [et al.] -- Decreasing resistance by affirming the self / Julia Zuwerink Jacks and Maureen E. O'Brien -- Creating critical consumers : motivating receptivity by teaching resistance / Brad J. Sagarin and Robert B. Cialdini -- Consumer psychology and attitude change / Curtis P. Haugtvedt ... [et al.] -- Promise and future of resistance and persuasion / Eric S. Knowles and Jay A. Linn. |
| Subject |
Persuasion (Psychology) -- Social aspects.
|
|
Opposition, Theory of.
|
| Added Author |
Knowles, Eric S., 1941-
|
|
Linn, Jay A.
|
| ISBN |
0805844872 (pbk. : alk. paper) |
|
0805844864 (casebound : alk. paper) |
|
