Includes bibliographical references (p. 243) and index.
Contents
Economics at the crossroads : get ready to rip up your economics textbook! -- Demand and supply : let's get real -- Competition and markets : from strategy to action -- Strategic alliances and partnerships : till death us do part! -- Business organization : making it focused, fast and flexible -- New perspectives on the factors of production I : competence and customers -- New perspectives on the factors of production II : knowledge.
