Includes bibliographical references (p. 209-212) and index.
Contents
pt. 1. Evaluating E-commerce applications -- E-commerce and the tools of economic analysis -- E-commerce for consumers -- Business-to-business E-commerce -- pt. 2. Designing E-commerce applications -- E-commerce and the principles of economic engineering -- One-to-one trading : direct negotiations in E-commerce -- One-to-many trading : online auctions -- Many-to-many electronic exchanges.
