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Author Schawbel, Dan.

Title Me 2.0 : build a powerful brand to achieve career success / Dan Schawbel.

Imprint New York : Kaplan Pub., c2009.

Copies

Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  650.1 Sch19m 2009 c.2  ---  Available
Description xvii, 236 p. : ill. ; 23 cm.
Bibliography Includes bibliographical references and index.
Contents Part 1: The rise of personal branding: The brand called you! -- Millennials enter the workforce -- Introducing Commander you! -- The many aspects of personal branding -- Part 2: Command your career in four steps: Step 1 : discover your brand -- Step 2 : create your brand -- Step 3 : communicate your brand -- Step 4 : maintain your brand -- Part 3: Now you have command: Your entrepreneurial conquest -- Life-changing results.
Subject Career development.
Success in business.
Professions -- Marketing.
ISBN 9781427798206 (alk. paper)
1427798206 (alk. paper)
9781427799593 (alk. paper)
1427799598 (alk. paper)

 
    
Available items only