| Edition |
2nd ed. |
| Description |
xviii, 410 p. : ill. ; 24 cm. |
| Series |
--For dummies
|
| Note |
Includes index. |
| Contents |
Becoming an entrepreneur. Is small business for you? ; Laying your personal financial foundation ; Finding your niche and timing your start-up ; Turning your ideas into plans ; Financing, ownership, and organizational options -- Buying an existing business. Exploring buying a small business ; Evaluating and negotiating to buy -- Running a successful small business. Owners wear many hats ; Marketing 101: product, promotion, sales, distribution, and pricing ; Keeping your customers loyal ; Tracking cash flow, costs, and profits ; Learning from others' experiences -- Keeping your business in business. Finding and keeping superstar employees ; Providing employee benefits ; The long arm of the law: regulatory and legal issues ; Mastering small-business taxes ; Special considerations for growing businesses -- The part of tens. Ten tips for home-based businesses ; Ten ways computers can aid your small business ; Ten tips for managing your growing business. |
| Subject |
Small business -- Management.
|
|
New business enterprises -- Management.
|
| Added Author |
Schell, Jim.
|
| ISBN |
0764554816 |
| Standard No. |
UKM bA2U8923 |
|
