Description |
x, 406 p. : ill. ; 25 cm. |
Bibliography |
Includes bibliographical references (p. 375-395) and index. |
Summary |
"Strategy making is considered the high point of managerial activity. But bombarded by fads and fixes, most managers have been groping blindly to get their arms around the proverbial elephant. Now Henry Mintzberg has teamed up with Bruce Ahlstrand and Joseph Lampel to create a powerful antidote: a comprehensive and illuminating - as well as colorful - tour through the fields of strategic management. Mintzberg, Ahlstrand, and Lampel have shaped each of ten different approaches into a coherent school of strategy formation. In the process, the authors clarify the enormous amount of confusion that exists." "The authors provide a thorough critique of the contributions and limitations of each school - from the design, planning, positioning, entrepreneurial, and cognitive schools to the learning, power, cultural, environmental, and configurational schools - culminating in how they might combine to reveal that elephant."--BOOK JACKET. |
Contents |
"And Over Here, Ladies and Gentlemen: The Strategic Management Beast" -- The Design School: Strategy Formation as a Process of Conception -- The Planning School: Strategy Formation as a Formal Process -- The Positioning School: Strategy Formation as an Analytical Process -- The Entrepreneurial School: Strategy Formation as a Visionary Process -- The Cognitive School: Strategy Formation as a Mental Process -- The Learning School: Strategy Formation as an Emergent Process -- The Power School: Strategy Formation as a Process of Negotiation -- The Cultural School: Strategy Formation as a Collective Process -- The Environmental School: Strategy Formation as a Reactive Process. |
Subject |
Strategic planning.
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Added Author |
Ahlstrand, Bruce W.
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Lampel, Joseph.
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ISBN |
0684847434 (hardcover) |
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9780684847436 (hardcover) |
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