| Description |
1 videodisc (113 min.) : sd., col. ; 4 3/4 in. |
| System Details |
DVD. |
| Note |
Title from disc label. |
| Contents |
Starbucks: building relationships with coffee growers -- Is bottled water safe to drink? -- Your computer, your way: Dell Computer -- McDonald's everywhere -- Bidding for success: how the Internet auction site, eBay, thrived during the dot-com crash -- Harley-Davidson motorcyle riders coverage [i.e. converge] in Milwaukee, Wisconsin for the company's 100th anniversary -- Land O'Lakes: an interview with CEO Jack Gherty -- Retail chain Kmart files for bankruptcy; & Retail in America: Kmart and Neiman Marcus -- Continental Airlines turnaround -- High flyer: the success of Southwest Airlines during turbulent times -- Benziger Winery -- Downloading music. |
| Note |
Accompanies: Crafting and executing strategy : text and readings / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble. 14th ed. |
| Subject |
Strategic planning.
|
|
Business planning.
|
| Added Author |
Thompson, Arthur A., 1940-
Crafting and executing strategy.
|
|
McGraw-Hill/Irwin.
|
| ISBN |
0073103365 |
|
9780073103365 |
|
