| Description |
xxvii, 224 p. : ill. ; 25 cm. |
| Bibliography |
Includes bibliographical references (p. 199-215) and index. |
| Contents |
Why innovation needs a different kind of execution -- Why organizations, like elephants, never forget -- Case: Corning microarray technologies -- Slaying the elephant -- Why tensions rise when new borrows from established -- Case: New York Times Digital -- Turning tension into a productive force -- Why learning from experience is an unnatural act -- How being bold, competitive, or demanding can inhibit learning -- Case: Hasbro Interactive -- How being reasonable, inspiring, or diligent can block learning just as easily -- Case: Capston-White -- Finding gold with theory-focused planning -- Ten rules for strategic innovators -- Case: Analog Devices. |
| Subject |
New business enterprises -- Management.
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Entrepreneurship.
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Creative ability in business.
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Strategic planning.
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New business enterprises -- Case studies.
|
| Added Author |
Trimble, Chris.
|
| ISBN |
1591397588 |
|
