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Author Brenner, Dean M.

Title Move the world : persuade your audience, change minds, and achieve your goals / Dean M. Brenner.

Imprint Hoboken, N.J. : John Wiley & Sons, c2007.


Location Call No. OPAC Message Status
 Pittsburg 2nd Fl Non-Fiction  658.45 Bre    ---  Available
Description xxv, 197 p. : ill. ; 24 cm.
Contents How we communicate today, and why we are so bad at it! -- Introducing the move the world system : understanding the metaphor and the method -- The GAP method, part 1: identify your goals -- The GAP method, part 2: understand your audience -- The GAP method, part 3: create your plan for persuasion -- Gaining weight, part 1: essential delivery skills -- Gaining weight, part 2: building credibility -- In conclusion : if you remember nothing else, remember these things.
Subject Business communication.
Interpersonal communication.
Persuasion (Psychology)
ISBN 9780470073186

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