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Print Material
Author Hansen, Harry L., 1911-1992.

Title Marketing : text, techniques, and cases / by Harry L. Hansen.

Imprint Homewood, Ill. : R.D. Irwin, c1967.


Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  658.8 H198m 1967    ---  Available
Edition 3d ed.
Description xiii, 1024 p. : ill. ; 24 cm.
Note First-2d ed. published under title: Marketing: text, cases, and readings.
Bibliography Bibliographical footnotes.
Subject Marketing.

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