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Title
Marketing and social issues : an action reader / edited by John R. Wish and Stephen H. Gamble.
Imprint
New York : Wiley, c1971.
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Location
Call No.
OPAC Message
Status
Axe 2nd Floor Stacks
658.8 M3411so
---
Available
Description
xi, 382 p. ; 24 cm.
Series
Wiley marketing series
Bibliography
Includes bibliographical references.
Subject
Marketing.
United States -- Social conditions -- 1960-1980.
Added Author
Wish, John R.
Gamble, Stephen Holland.
ISBN
0471956260 (pbk.)
0471956252
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