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Author
Marconi, Joe.
Title
Cause marketing : build your image and bottom line through socially responsible partnerships, programs, and events / Joe Marconi.
Imprint
Chicago : Dearborn Trade Pub., c2002.
Connect to
Connect to https://catdir.loc.gov/catdir/toc/fy032/2002004699.html
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Status
Axe 2nd Floor Stacks
658.8 M333c 2002
---
Available
Description
xiii, 223 p. : ill. ; 24 cm.
Bibliography
Includes bibliographical references (p. 213-214) and index.
Subject
Social marketing.
ISBN
0793152585 (hardcover)
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