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Title |
Industrial marketing research, techniques & practices / Donald D. Lee. |
|
Imprint |
Westport, CT. : Technomic Pub. Co., c1978. |
|
Description |
ii, 137 p. : ill. ; 24 cm. |
Note |
Includes index. |
Bibliography |
Bibliography: p. 132-133. |
Subject |
Marketing research.
|
ISBN |
0877622485 |
|