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Mark   Media Year
659.1 C174f 2003 : Cappo, Joe.     
      The future of advertising : new media, new clients, new consumers in the post-television age / Joe Ca Axe 2nd Floor Stacks:Available, FSCC Non-Fiction:Available   Print Material 2003
659.1 C456 : Chord, Jack T.     
      The window display manual; a complete window display course including fundamentals and technique, by Axe 2nd Floor Oversize Stacks:Available   Print Material 1931
659.1 C547w : Clark, Eric,     
      The want makers : the world of advertising : how they make you buy / Eric Clark. Axe Special Collections Whitehead:Lib Use Only   Print Material 1989
659.1 C626i 2002 : Clow, Kenneth E.     
      Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald E. Baack. Axe Kansas Collection:Available   Print Material 2002
659.1 C626i 2004    
      Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. Axe Kansas Collection:Lib Use Only, Axe Kansas Collection:Available   Print Material 2004
      Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. Axe Kansas Collection:Lib Use Only, Axe Kansas Collection:Available   Print Material 2004
      Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. Axe Kansas Collection:Lib Use Only, Axe Kansas Collection:Available   Print Material 2004
659.1 C626i 2007 : Clow, Kenneth E.     
      Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. Axe Kansas Collection:Available   Print Material 2007
659.1 C626i 2010 : Clow, Kenneth E.     
      Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. Axe 2nd Floor Stacks:Available   Print Material 2010
659.1 C626i 2014 : Clow, Kenneth E.     
      Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, University of Loui Axe Kansas Collection:Lib Use Only   Print Material 2014
659.1 C626i 2022 : Clow, Kenneth E.,     
      Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, University of Loui Axe Kansas Collection:Available   Print Material 2022
659.1 C626imc 2007 : Clow, Kenneth E.     
      The IMC PlanPro handbook / Kenneth E. Clow, Donald Baack. Axe Kansas Collection:Available   Print Material 2007
659.1 C73a : Comanor, William S.     
      Advertising and market power / William S. Comanor and Thomas A. Wilson. Axe 2nd Floor Stacks:Available   Print Material 1974
659.1 C788 1930      
      Cooperative marketing activities in business : a report on special forms of cooperation undertaken by Axe Special Collections Picher Mining:Lib Use Only   Print Material 1939?
659.1 CAP 2003 : Cappo, Joe.     
      The future of advertising : new media, new clients, new consumers in the post-television age / Joe Ca Axe 2nd Floor Stacks:Available, FSCC Non-Fiction:Available   Print Material 2003
659.1 D715m 2004 : Donaton, Scott.     
      Madison & Vine : why the entertainment and advertising industries must converge to survive / Scott Do Axe 2nd Floor Stacks:Available   Print Material 2004
659.1 D922a 1978 : Dunn, S. Watson     
      Advertising : its role in modern marketing / S. Watson Dunn, Arnold M. Barban. Axe 2nd Floor Stacks:Available   Print Material 1978
659.1 D939m : Durstine, Roy S.     
      Making advertisments and making them pay, by Roy S. Durstine. Axe Haldeman-Julius Collection:Lib Use Only   Print Material 1920
659.1 Eg21a 2006      
      Advertising / Laura K. Egendorf, book editor. Axe 2nd Floor Stacks:Available, FSCC Non-Fiction:Available   Print Material 2006
659.1 Ev15e : Evans, Clyde F.     
      The Effect of war activities upon advertising / by Clyde F. Evans. Axe PSU Archives Thesis/Problems:Lib Use Only   Manuscript 1943
659.1 Ew35c : Ewen, Stuart.     
      Captains of consciousness : advertising and the social roots of the consumer culture / by Stuart Ewen Axe 2nd Floor Stacks:Available   Print Material 1976
659.1 F234c : Farrar, Gilbert Powderly,     
      Catalogs, booklets, and folders, by Gilbert P. Farrar. Axe Haldeman-Julius Collection:Lib Use Only   Print Material 1929
659.1 F243t    
      The typography of advertisements that pay; how to choose and combine type faces, engravings and all t Axe Haldeman-Julius Collection:Lib Use Only, Axe Kansas Collection:Lib Use Only   Print Material 1917
      The typography of advertisements that pay; how to choose and combine type faces, engravings and all t Axe Haldeman-Julius Collection:Lib Use Only, Axe Kansas Collection:Lib Use Only   Print Material 1917
659.1 F367a 2006 : Felton, George,     
      Advertising : concept and copy / George Felton. Axe 2nd Floor Stacks:Available   Print Material 2006
659.1 F833m    
      The mirror makers : a history of American advertising and its creators / Stephen Fox. Axe 2nd Floor Stacks:Available, Axe Special Collections Whitehead:Lib Use Only   Print Material 1984
      The mirror makers : a history of American advertising and its creators / Stephen Fox. Axe 2nd Floor Stacks:Available, Axe Special Collections Whitehead:Lib Use Only   Print Material 1984
659.1 F833m, 1985 : Fox, Stephen R.     
      The mirror makers : a history of American advertising and its creators / Stephen Fox. Axe 2nd Floor Stacks:Available   Print Material 1985
659.1 G289r : Gentile, Richard Joseph,     
      Retail advertising : a management approach / Richard J. Gentile. Axe 2nd Floor Stacks:Available   Print Material 1976
659.1 H116a 2005 : Hackley, Christopher E.     
      Advertising and promotion : communicating brands / Chris Hackley. Axe 2nd Floor Stacks:Available   Print Material 2005
659.1 H774Bk : Hopkins, Claude C.,     
      My life in advertising [and] Scientific advertising. Axe 2nd Floor Stacks:Available   Print Material 1966
659.1 H83      
      How it was in advertising, 1776-1976 / compiled by the editors of Advertising age. Axe 2nd Floor Stacks:Available   Print Material 1976
659.1 H852d : Hoyle, John T.     
      Direct advertising. House publications. By John T. Hoyle. Axe Haldeman-Julius Collection:Lib Use Only   Print Material 1934
659.1 In8c : International Advertising Association (Founded 1938)     
      Controversy advertising : how advertisers present points of view in public affairs : a worldwide stud Axe 2nd Floor Stacks:Available   Print Material 1977
659.1 J18l 2005 : Jaffe, Joseph,     
      Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional ad Axe 2nd Floor Stacks:Available   Print Material 2005
659.1 J718w : Jones, John Philip.     
      When ads work : new proof that advertising triggers sales / John Philip Jones. Axe 2nd Floor Stacks:Available   Print Material 1995
659.1 K162e : Kaufman, Louis,     
      Essentials of advertising / Louis Kaufman. Axe 2nd Floor Stacks:Available   Print Material 1980
659.1 K863w 2005 : Kranz, Jonathan.     
      Writing copy for dummies / Jonathan Kranz. Axe 2nd Floor Stacks:DUE 05-01-24   Print Material 2005
659.1 L335Bg    
      Taken at the flood; the story of Albert D. Lasker. Axe 2nd Floor Stacks:Available, Axe Eva Jessye Collection:Lib Use Only   Print Material 1960
      Taken at the flood; the story of Albert D. Lasker. Axe 2nd Floor Stacks:Available, Axe Eva Jessye Collection:Lib Use Only   Print Material 1960
659.1 L514p 2005 : Lee, Monle.     
      Principles of advertising : a global perspective / Monle Lee, Carla Johnson. Axe 2nd Floor Stacks:Available   Print Material 2005
659.1 L578g 1994 : Levinson, Jay Conrad.     
      Guerrilla advertising : cost-effective techniques for small-business success / Jay Conrad Levinson. Axe 2nd Floor Stacks:Available   Print Material 1994
659.1 L586a : Lewis, Herschell Gordon,     
      Advertising age handbook of advertising / Herschell Gordon Lewis, Carol Nelson ; foreword by Rance Cr Axe 2nd Floor Stacks:Available   Print Material 1999
659.1 L821a : Lodish, Leonard M.     
      The advertising and promotion challenge : vaguely right or precisely wrong? / Leonard M. Lodish. Axe 2nd Floor Stacks:Available   Print Material 1986
659.1 L835a : Lois, George.     
      The art of advertising : George Lois on mass communication / text by George Lois and Bill Pitts. Axe 2nd Floor Oversize Stacks:Available   Print Material 1977
659.1 L863a : Longman, Kenneth A.     
      Advertising / [by] Kenneth A. Longman ; under the general editorship of William F. Massy. Axe 2nd Floor Stacks:Available   Print Material 1971
659.1 M463 1997      
      Measuring advertising effectiveness / edited by William D. Wells. Axe 2nd Floor Stacks:Available   Print Material 1997
659.1 Og4Bo, 1988 : Ogilvy, David,     
      Confessions of an advertising man / David Ogilvy. Axe 2nd Floor Stacks:Available   Print Material 1988
659.1 Og4o 1985 : Ogilvy, David,     
      Ogilvy on advertising / David Ogilvy. Axe 2nd Floor Stacks:Available   Print Material 1985
659.1 P412s 2005 : Percy, Larry.     
      Strategic advertising management / Larry Percy, Richard Elliott. Axe 2nd Floor Stacks:Available   Print Material 2001
659.1 P687 : Pittsford, Ben C., company.     
      Pittsford's manual for advertisers; practical information about copy, typography, type faces, borders Axe Kansas Collection:Lib Use Only   Print Material 1924
659.1 P81m : Pope, Daniel,     
      The making of modern advertising / Daniel Pope. Axe 2nd Floor Stacks:Available   Print Material 1983
659.1 P937a      
      Advertising: today, yesterday, tomorrow; an omnibus of advertising, prepared by Printers' ink in its Axe 2nd Floor Stacks:Available   Print Material 1963
659.1 R391h 2022 : Richards, Jef I.,     
      A history of advertising : the first 300,000 years / Jef I. Richards. Axe 2nd Floor Stacks:Available   Print Material 2022
659.1 R397p : Richards, William Hurst,     
      Power in advertising [by] W.H. Richards. Axe Kansas Collection:Lib Use Only   Print Material 1915
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