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Author
Ries, Al.
Title
Positioning : the battle for your mind / by Al Ries and Jack Trout.
Imprint
New York : McGraw-Hill, c1981.
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Status
Axe 2nd Floor Stacks
659.1 R445p
---
Available
Description
xii, 246 p. ; 21 cm.
Note
Includes index.
Subject
Positioning (Advertising)
Added Author
Trout, Jack
ISBN
0070652635
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