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Author
Melcher, Daniel.
Title
Printing and promotion handbook : how to plan, produce, and use printing, advertising, and direct mail / Daniel Melcher, Nancy Larrick.
Imprint
New York : McGraw-Hill, c1956.
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Call No.
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Status
Axe Special Collections Whitesitt
686.03 M481p 1956
---
Lib Use Only
Edition
2nd ed.
Description
xi, 438 p. : ill. ; 24 cm.
Bibliography
Includes bibliography (p. 397-411) and "Graphic arts films" (p. 412-417).
Subject
Printing -- Dictionaries.
Added Author
Larrick, Nancy.
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