| Description |
1 online resource (streaming video file) (62 minutes): digital, .flv file, sound |
| Playing Time |
010125 |
| Description |
two-dimensional moving image tdi rdacontent |
|
computer c rdamedia |
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online resource cr rdacarrier |
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data file rda |
| Note |
Originally produced in 2017. |
| Access |
Access restricted to subscribers. |
| Performer |
Sut Jhally. |
| Event |
Originally produced by Media Education Foundation in 2017. |
| Summary |
In this highly anticipated sequel to his groundbreaking "Advertising & the End of the World," media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption. The result is an ideal teaching tool for courses that look at commercialism, media culture, social well-being, environmental issues, and the tensions between capitalism and democracy. |
| Audience |
Grade 9-adult. |
| System Details |
Mode of access: World Wide Web. |
| Subject |
Advertising -- United States.
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Popular cultureßzUnited States.
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Consumption (Economics).
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Advertising -- Consumer aspects -- United States.
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Advertising -- Social aspects -- United States.
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| Added Author |
Jhally, Sut writer, director.
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Wise, Tim J. author.
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Alper, Loretta, producer.
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Earp, Jeremy, producer.
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Media Education Foundation (Firm), Distributor.
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Kanopy (Firm), Distributor.
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| In: |
Media Education Foundation Collection. |
| Music No. |
2156580 Kanopy |
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