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Print Material
Author Lears, T. J. Jackson, 1947-

Title Fables of abundance : a cultural history of advertising in America / Jackson Lears.

Imprint [New York, N.Y.] : BasicBooks, c1994.


Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  659.10973 L477f    ---  Available
Description xiv, 492 p. : ill. ; 24 cm.
Bibliography Includes bibliographical references (p. [415]-476) and index.
Subject Advertising -- United States -- History -- 19th century.
Advertising -- United States -- History -- 20th century.
ISBN 0465090761 : $30.00 ($42.00 Can.)

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