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Author Taylor, J. Gary.

Title Smart alliance [electronic resource] : how a global corporation and environmental activists transformed a tarnished brand / J. Gary Taylor and Patricia J. Scharlin.

Imprint New Haven : Yale University Press, c2004.


Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Description xxi, 278 p. : ill.
Bibliography Includes bibliographical references (p. 267-269) and index.
Reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject Chiquita Brands International.
Rainforest Alliance.
Banana trade -- Environmental aspects.
Genre/Form Electronic books.
Added Author Scharlin, Patricia J.
ProQuest (Firm)
ISBN 9780300128079
030010233X (alk. paper)

Available items only