| Edition |
1st ed. |
| Description |
xix, 447 p. : ill. ; 26 cm. |
| Series |
Jossey-Bass management series
|
|
Jossey-Bass higher education series
|
| Bibliography |
Includes bibliographical references (p. 431-433) and index. |
| Contents |
The changing conference and meeting scene -- Designing the conference -- Four useful designs -- Handling related events and activities -- Site selection -- Meeting and function rooms -- Presenters and speakers -- Use of audiovisuals -- Food and beverage functions -- Coordinating exhibitions -- Planning for companions -- Effective marketing -- Public relations -- Transportation issues -- Entertainment possibilities -- Developing a budget -- The registration process -- Preparing a participant program book -- Evaluation and follow-up -- Conducting the conference -- Resources for conference and meeting planners. |
| Subject |
Meetings -- Handbooks, manuals, etc.
|
|
Congresses and conventions -- Handbooks, manuals, etc.
|
| Added Author |
Nadler, Zeace.
|
| Added Title |
Successful conferences and meetings |
| ISBN |
1555420516 (alk. paper) |
|
