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Title Cross-cultural and cross-national consumer research : psychology, behavior, and beyond / guest editors, Dr. Nina Michaelidou [and three others].

Publication Info. [Bradford, England] : Emerald, 2015.
2015

Copies

Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Description 1 online resource (215 pages) : illustrations, tables.
text rdacontent
computer rdamedia
online resource rdacarrier
Series International Marketing Review, 0265-1335 ; Volume 32, Number 3/4
Bibliography Incluces bibliographical references at the end of each chapters.
Note Description based on online resource; title from PDF cover (ebrary, viewed June 23, 2015).
Subject Consumers.
Consumption (Economics) -- Mathematical models.
Marketing.
Genre/Form Electronic books.
Added Author Michaelidou, Nina, editor.
Other Form: Print version: Cross-cultural and cross-national consumer research : psychology, behavior, and beyond. [Bradford, England] : Emerald, c2015 approximately 215 pages International Marketing Review ; Volume 32, Number 3/4 9781785602429
ISBN 9781785602429
9781785602436 (electronic bk.)

 
    
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