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Print Material

Title The cluetrain manifesto : the end of business as usual / Rick Levine ... [et al.].

Imprint

Cambridge, Mass. : Perseus Publishing, c2001, 2000.

Copies

Location	Call No.	OPAC Message	Status
Axe 3rd Floor Stacks	303.4833 C627 2001	---	Available

Description	xxxii, 190 p. ; 24 cm.
Contents	Cluetrain manifesto -- Introduction -- Internet apocalypso / Christopher Locke -- Longing / David Weinberger -- Talk is cheap / Rick Levine -- Markets are conversations / Doc Searls and David Weinberger -- Hyperlinked organization / David Weinberger -- EZ answers / Christopher Locke and David Weinberger -- Post-apocalypso / Christopher Locke.
Subject	Electronic commerce -- Social aspects.
	Customer relations -- Technological innovations.
	Internet marketing.
	Intranets (Computer networks)
	Corporate culture.
	Information superhighway -- Economic aspects.
Added Author	Levine, Rick.
ISBN	0738204315 (pbk.)