| Description |
xvii, 398 p. ; 29 cm. |
| Bibliography |
Includes bibliographical references (p. 389) and index. |
| Contents |
Time to go global -- A primer on international economics -- Tax implications of going global -- Culture crunch -- Prioritizing global markets -- Overview of major developing global markets: the Caribbean, Latin America, Middle East, Pacific Basic, Asia, and Africa-- Sources of information -- The country survey: administrative segment -- The country survey: detailed investigation -- Acquiring a foreign company -- Global banking -- Financing direct foreign investment -- Financing an export program -- Using countertrade techniques -- Developing a global marketing strategy -- Shipping and transportation -- Getting paid -- Importing to the United States -- Global trade in the 21st century. |
| Subject |
Export marketing -- Management -- Handbooks, manuals, etc.
|
|
International business enterprises -- Management -- Handbooks, manuals, etc.
|
|
Corporations, American -- Handbooks, manuals, etc.
|
| ISBN |
1556234120 |
|
