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Subjects (1-17 of 17)
Decision Making Marketing
1
E-Book/E-Doc
 

Applying scientific reasoning to the field of marketing make better decisions


Grapentine, Terry.
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2012. 2012

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2
Print Material
 

Basic marketing : concepts, decisions, and strategies


Cundiff, Edward W.
Englewood Cliffs, N.J. : Prentice-Hall, c1971. 1971

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 Axe 2nd Floor Stacks  658.8 C914b 1971    ---  Available
3
E-Book/E-Doc
 

The entrepreneur's guide to marketing


Everett, Robert F.
Westport, Conn. : Praeger, 2009. 2009

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4
E-Book/E-Doc
 

Market intelligence building strategic insight


Jenster, Per V.
[Frederiksberg, Denmark] : Copenhagen Business School Press ; Portland, OR : International Specialized Book Services [distributor], 2009. 2009

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5
Print Material
 

Marketing communications : decision-making as a process of interaction between buyer and seller.


Crane, Edgar.
New York : Wiley, c1972. 1972

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 Axe 2nd Floor Stacks  659.1019 C85m 1972    ---  Available
6
Print Material
 

Marketing decision making : concepts and strategy


Cravens, David W.
Homewood, Ill. : R. D. Irwin, 1976. 1976

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 Axe 2nd Floor Stacks  658.403 C855m    ---  Available
7
Print Material
 

The marketing game : how the world's best companies play to win


Schulz, Eric.
Holbrook, Mass. : Adams Media, c1999. 1999

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 Axe 2nd Floor Stacks  658.802 Sch83m    ---  Available
8
Print Material
 

Marketing strategy and uncertainty


Jagpal, Sharan, 1947-
New York, N.Y. : Oxford University Press, c1999. 1999

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 Axe 2nd Floor Stacks  658.802 J187m 1999    ---  Available
9
E-Book/E-Doc
 

Marketing your business : a guide to developing a strategic marketing plan


Nykiel, Ronald A.
New York : Routledge, 2011. 2011

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10
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Strategic marketing


Cravens, David W.
Homewood, IL : Irwin, c1991. 1991

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 Axe 2nd Floor Stacks  658.802 C855s 1991    ---  Available
11
E-Book/E-Doc
 

Strategic marketing an introduction


Proctor, Tony.
London ; New York : Routledge, 2000. 2000

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12
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Strategic pricing



Bradford, England : Emerald Group Publishing, c2006. 2006

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13
E-Book/E-Doc
 

Strategisches Management und Marketing Markt- und Wettbewerbsanalyse Strategische Fruhaufklarung Por


Kreilkamp, Edgar.
Berlin : Walter de Gruyter, 1987. 1987

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14
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Truth new rules for marketing in a skeptical world


Upshaw, Lynn B., 1947-
New York : AMACOM, c2007. 2007

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Decision Making Marketing Data Processing
15
Print Material
 

Decision support systems for marketing managers


Little, John D. C.
New York, N.Y. : AMA Membership Publications Division, American Management Associations, c1984. 1984

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 Axe 2nd Floor Stacks  658.802 L724d    ---  Available
Decision Making Marketing Mathematical Models
16
E-Book/E-Doc
 

Fuzzy sets in management, economics, and marketing



River Edge, N.J. : World Scientific, c2001. 2001

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17
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Handbook of marketing decision models



Cham, Switzerland : Springer, 2017. 2017

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