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Title Complying with the environmental marketing guides [electronic resource].

Imprint [Washington, D.C.] : Federal Trade Commission, [2000?]

Copies

Location Call No. OPAC Message Status
 Axe Federal Documents Online  FT 1.2:EN 8    ---  Available
Description 33 p. : digital, PDF file.
File Type World Wide Web Resource.
System Details Mode of access via the FTC web site.
Note Title from title screen (viewed on July 6, 2006).
Summary The Bureau of Consumer Protection of the U.S. Federal Trade Commission (FTC) presents the full text of the May 2000 business fact sheet entitled "Complying with the Environmental Marketing Guides." The text is available in PDF format. The FTC provides a framework for the use of environmental advertising and label claims in the retail industry. The FTC includes examples of substantiated and deceptive claims found in the guide concerning degradable, biodegradable, compostable, and recyclable claims.
Subject Green marketing -- Government policy -- United States.
Eco-labeling -- Government policy -- United States.
United States. Federal Trade Commission. Bureau of Consumer Protection.
Electronic publications.
Environmental protection.
Government publications.
Advertising.
Marketing.
Indexed Term Electronic publications.
Added Author United States. Federal Trade Commission.
Standard No. N@F 546154
Gpo Item No. 0535 (online)
Sudoc No. FT 1.2:EN 8

 
    
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