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Author
Ącka-Badura, Jolanta, author.
Title
Recruitment advertising as an instrument of employer branding : a linguistic perspective / by Jolanta Lacka-Badura.
Publication Info.
Newcastle upon Tyne, England : Cambridge Scholars Publishing, 2015.
©2015
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Available to Pittsburg State University patrons only.
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Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (258 pages) : illustrations, tables
text rdacontent
computer rdamedia
online resource rdacarrier
Bibliography
Includes bibliographical references and index.
Note
Description based on online resource; title from PDF title page (ebrary, viewed June 16, 2016).
Subject
Help-wanted advertising.
Branding (Marketing)
Business communication.
Genre/Form
Electronic books.
Other Form:
Print version: Lacka-Badura, Jolanta. Recruitment advertising as an instrument of employer branding : a linguistic perspective. Newcastle upon Tyne, England : Cambridge Scholars Publishing, c2015 xviii, 238 pages 9781443876544
ISBN
9781443876544
9781443884587 (electronic bk.)
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