| Description |
ix, 226 p. : ill. ; 25 cm. |
| Note |
Includes index. |
| Contents |
Part 1: Rethinking business -- Kris, the Indian computer engineer -- Claire the South African banker -- Grant, the American entrepreneur -- Purpose beyond profits -- Making people's lives better -- Defining an inspiring purpose -- Turning promises into reality -- Google and Microsoft: finding purpose in a digital world -- People, planet, profit: the reality of purpose -- Strategies for growth -- Finding markets with sustainable growth -- Creating differentiation by doing good -- New business models for a new world -- Apple and Nokia: being cool in a caring world -- People, planet, profit: the reality of strategy -- Inspiring leadership -- Leaders of the new business world -- Leaders as the catalysts of change -- What it means personally -- Patagonia and Timberland: reaching new heights -- People, planet, profit: the reality of leadership -- Part 2: Reconnecting business -- Conscience consumers -- Enabling people to be good -- The new consumer agenda -- Segmenting the conscience consumer -- Coca-Cola and Danone: seeing a different side of life -- People, planet, profit: the reality of consumers -- Sustainable innovation -- Social and environmental drivers of innovation -- Innovating every aspect of business -- The creative potential of social entrepreneurs -- Amazon and eBay: redefining markets through innovation -- People, planet, profit: the reality of innovation -- Engaging consumers -- Engaging people through enlightened dialogue -- Building networks to do more together -- The "good" consumer experience -- Marks & Spencer and Wal-Mart: retail revolutionaries -- People, planet, profit: the reality of engagement -- Part 3: Releasing Business -- Biki, the Barcelona mother -- Stuart, the London advertising exec -- Nicky, the Hong Kong banker -- Sustainable Operations -- Working better together -- Good sourcing, transporting and producing -- The power of sustainable energy and technologies -- Adidas and Nike: no finish line -- People, planet, profit: the reality of operations -- Delivering performance -- Certification, labels and sustainable impacts -- Linking sustainability to business results -- Managing business performance and reputation -- News Corporation and Time Warner: beyond print -- People, planet, profit: the reality of performance -- Transforming business -- Making sustainable change happen -- Articulating the case for change -- Managing the implementation -- Ikea and Interface: good living -- People, planet, profit: the reality of transformation -- Emerging futures -- Leading in the new business world -- Sustainable innovation and lifestyles -- Business as a force for positive change -- Part 4: Resources -- The people planet profit A to Z -- The people planet profit blueprint -- The people planet profit directory -- The people planet profit programme. |
| Subject |
Social responsibility of business.
|
|
Industrial management -- Environmental aspects.
|
|
Corporations -- Growth.
|
|
Social responsibility of business -- Case studies.
|
|
Industrial management -- Environmental aspects -- Case studies.
|
|
Corporations -- Growth -- Case studies.
|
| ISBN |
9780749454111 |
|
0749454113 |
|
9780749458638 |
|
0749458631 |
|
