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Author Zuboff, Shoshana, 1951- author. Author.

Title The age of surveillance capitalism : the fight for a human future at the new frontier of power / Shoshana Zuboff.

Publication Info. New York : PublicAffairs, [2019]
©2019

Copies

Location Call No. OPAC Message Status
 Axe 3rd Floor Stacks  306.3 Z81a 2019    ---  Available
1 copy being processed for Axe Acquisitions Order.
Edition First edition.
Description viii, 691 pages : illustrations ; 25 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
Occupational/field of activity group: occ Business teachers lcsh
Occupational/field of activity group: occ University and college faculty members lcdgt
Social group: soc Retirees lcdgt
Summary "Shoshana Zuboff, named "the true prophet of the information age" by the Financial Times, has always been ahead of her time. Her seminal book In the Age of the Smart Machine foresaw the consequences of a then-unfolding era of computer technology. Now, three decades later she asks why the once-celebrated miracle of digital is turning into a nightmare. Zuboff tackles the social, political, business, personal, and technological meaning of "surveillance capitalism" as an unprecedented new market form. It is not simply about tracking us and selling ads, it is the business model for an ominous new marketplace that aims at nothing less than predicting and modifying our everyday behavior--where we go, what we do, what we say, how we feel, who we're with. The consequences of surveillance capitalism for us as individuals and as a society vividly come to life in The Age of Surveillance Capitalism's pathbreaking analysis of power. The threat has shifted from a totalitarian "big brother" state to a universal global architecture of automatic sensors and smart capabilities: A "big other" that imposes a fundamentally new form of power and unprecedented concentrations of knowledge in private companies--free from democratic oversight and control"-- Provided by publisher.
Zuboff tackles the social, political, business, personal, and technological meaning of "surveillance capitalism" as an unprecedented new market form. It is not simply about tracking us and selling ads, it is the business model for an ominous new marketplace that aims at nothing less than predicting and modifying our everyday behavior-- where we go, what we do, what we say, how we feel, who we're with. She shows that the threat has shifted from a totalitarian "big brother" state to a universal global architecture of automatic sensors and smart capabilities, free from democratic oversight and control. -- adapted from publisher info
Bibliography Includes bibliographical references (pages 537-663) and index.
Language Text in English.
Contents Introduction : Home or exile in the digital future : The oldest question ; Requiem for a home ; What is surveillance capitalism? ; The unprecedented ; The puppet master, not the puppet -- Part I: The foundations of surveillance capitalism : August 9, 2011: setting the stage for surveillance capitalism : The Apple hack ; The two modernities ; The neoliberal habitat ; The instability of the second modernity ; A third modernity ; Surveillance capitalism fills the void ; For a human future ; Naming and taming -- The discovery of behavioral surplus : Google: the pioneer of surveillance capitalism ; A balance of power ; Search for capitalism: impatient money and the state of exception ; The discovery of behavioral surplus ; Surplus at scale ; A human invention ; The secrets of extraction ; Summarizing the logic and operations of surveillance capitalism -- The moat around the castle : Human natural resources ; The cry freedom strategy ; Shelter: the neoliberal legacy ; Shelter: surveillance exceptionalism ; Fortifications -- The elaboration of surveillance capitalism: kidnap, corner, compete : The extraction imperative ; Cornered ; The dispossession cycle ; Stage 1: Incursion ; Stage 2: Habituation ; Stage 3: Adaptation ; Stage 4: Redirection ; The dogs of audacity ; Dispossession ; The siren song of surveillance revenues -- Hijacked: the division of learning in society : The Google declarations ; Who knows? ; Surveillance capital and the two texts ; The new priesthood ; The privatization of the division of learning in society ; The power of the unprecedented: a review -- Part II: The advance of surveillance capitalism : The reality business : The prediction imperative ; The tender conquest of unrestrained animals ; Human herds ; Surveillance capitalism's realpolitik ; Certainty for profit ; Executing the uncontract ; Inevitabilism ; Men made it ; To the ground campaign -- Rendition: from experience to data : Terms of sur-render ; Body rendition -- Rendition from the depths : Personalization as conquest ; Rendition of the self ; Machine emotion ; When they come for my truth -- Make them dance : Economies of action ; Facebook writes the music ; Pokémon go! Do! ; What were the means of behavioral modification? -- The right to the future tense : I will to will ; We will to will ; How did they get away with it? ; Prophecy -- Part III: Instrumentarian power for a third modernity : Two species of power : A return to the unprecedented ; Totalitarianism as a new species of power ; An opposite horizon ; The other-one ; Against freedom ; A technology of human behavior ; Two utopias -- Big Other and the rise of instrumentarian power : Instrumentarianism as a new species of power ; A market project of total certainty ; This century's curse ; The China syndrome ; A fork in the road -- A utopia of certainty : Society as the other-one ; Totality includes society ; Applied utopistics ; Confluence as machine relations ; Confluence as society -- The instrumentarian collective : The priests of instrumentarian power ; When big other eats society: the rendition of social relations ; The principles of an instrumentarian society : Behavior for the greater good; Plans replace politics; Social pressure for harmony; Applied utopistics; The death of individuality ; The third modernity of the hive -- Of life in the hive : Our canaries in the coal mine ; The hand and the glove ; Proof of life ; The next human nature ; Homing to the herd ; No exit -- The right to sanctuary : Big other outruns society ; Justice at the new frontier of power ; Every unicorn has a hunter -- Conclusion : A coup from above : Freedom and knowledge ; After reciprocity ; The new collectivism and its masters of radical indifference ; What is surveillance capitalism? ; Surveillance capitalism and democracy ; Be the friction.
Subject Consumer behavior -- Data processing.
Consumer profiling -- Data processing.
Information technology -- Social aspects.
Information technology -- Economic aspects.
Consumer behavior -- Forecasting.
Behavior modification -- Economic aspects.
Big data -- Economic aspects.
Consumer behavior -- Data processing. (OCoLC)fst00876239
Information technology -- Social aspects. (OCoLC)fst00973131
Genre/Form Informational works.
ISBN 9781610395694 (hardcover)
1610395697 (hardcover)
9781541758001 (paperback)
1541758005 (paperback)

 
    
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