Planning -- Funding -- Marketing and publicizing events -- Evaluation and performance measures -- Reporting the results -- Using evaluation data to inform service provision -- The Lifecycle of Library Programming.
Summary
"Here is an accessible guidebook for hosting successful library events. From the first steps of defining the scope of an event to finding funding, to marketing and publicizing, evaluating, reporting and using data to keep the program cycle going, this guide is full of practical examples and tools"-- Provided by publisher.