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Title
Handbook of services marketing & management / Teresa A. Swartz, Dawn Iacobucci, editors.
Publication Info.
Thousand Oaks : Sage Publications, [2000]
2000
Connect to
Available to Pittsburg State University patrons only.
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Location
Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (534 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Bibliography
Includes bibliographical references and indexes.
Note
Description based on print version record.
Subject
Service industries -- Marketing.
Service industries -- Management.
Customer services -- Marketing.
Customer services -- Management.
Genre/Form
Electronic books.
Added Author
Swartz, Teresa A.
Iacobucci, Dawn.
Added Title
Handbook of services marketing and management
Other Form:
Print version: Handbook of services marketing & management. Thousand Oaks : Sage Publications, [2000] ix, 521 pages ; 27 cm. 9780761916123 (DLC) 99006902
ISBN
0761916113 (acid-free paper)
0761916121 (pbk. : acid-free paper)
9780761916123
9781412973649 (e-book)
Available items only