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Electronic Video/Film

Title Captive audience : advertising invades the classroom / Media Education Foundation ; written & produced by Loretta Alper ; executive producer, Sut Jhally.

Publication Info. [San Francisco, California, USA] : Kanopy Streaming, 2014.

Copies

Location Call No. OPAC Message Status
 Axe Kanopy Streaming Video  Streaming Video    ---  Available
Description 1 online resource (1 video file, 45 min.)
two-dimensional moving image rdacontent
computer rdamedia
online resource rdacarrier
digital
video file MPEG-4 Flash
Credits Camera, Kelly Garner ; editor, Kenyon King ; music, Thom Monahan.
Performer Narrator: Alvin F. Poussaint.
Event Originally produced by Media Education Foundation in 2003.
Summary Captive Audience examines how the introduction of advertising into the classroom, along with the reliance on commercial interests to fund schools, is undermining the democratic mission of public education. The video includes close analysis of exclusive soda contracts, Channel One, and sponsored educational materials.
Audience Grade 9+
Higher education.
System Details Mode of access: World Wide Web.
Subject Business and education -- United States.
Commercialism in schools -- United States.
Education -- United States -- Marketing.
Genre/Form Documentary films.
Added Author Alper, Loretta.
Hodgson, Kendra.
Jhally, Sut.
King, Kenyon.
Poussaint, Alvin F.
Kanopy (Firm)
In: Media Education Foundation Collection njcore00000000080
Music No. 1041528 Kanopy

 
    
Available items only