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Subjects (1-39 of 39)
Marketing Psychological Aspects
1
Print Material
 

All business is show business


McKain, Scott.
Nashville, Tenn. : Rutledge Hill, c2002. 2002

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 Axe 2nd Floor Stacks  659.2 M191a 2002    ---  Available
2
E-Book/E-Doc
 

Behavioral aspects of brand management


Majerova, Jana, author.
New York : Addleton Academic Publishers, [2021] 2021

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3
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Brainfluence 100 ways to persuade and convince customers with neuromarketing


Dooley, Roger, 1952-
Hoboken, N.J. : Wiley, c2012. 2012

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4
Print Material
 

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy


Lindstrom, Martin, 1970-
New York : Crown Business, c2011. 2011

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 Axe 2nd Floor Stacks  658.8343 L645b 2011    ---  Available
5
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The business of choice : how human instinct influences everyone's decision


Willcox, Matthew, author.
Bingley, UK : Emerald Publishing Limited, [2020] 2020

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6
Print Material
 

Buy ology : truth and lies about why we buy


Lindstrom, Martin, 1970-
New York : Doubleday, c2008. 2008

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 Axe 2nd Floor Stacks  658.834 L645b 2008    ---  Available
 FSCC Non-Fiction  658.834 L6456b 2008    ---  Available
7
E-Book/E-Doc
 

The buying brain secrets of selling to the subconscious mind


Pradeep, A. K., 1963-
Hoboken, NJ : Wiley ; Chichester : John Wiley [distributor], c2010. 2010

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8
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Decoded the science behind why we buy


Barden, Phil.
Chichester, West Sussex : John Wiley & Sons Ltd., 2013. 2013

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9
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Examining the role of well being in the marketing discipline



Bingley : Emerald Publishing Limited, [2019] 2019

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10
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FTC staff report self-regulatory principles for online behavioral advertising.



[Washington, D.C.] : Federal Trade Commission, 2009. 2009

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 Axe Federal Documents Online  FT 1.2:AD 9/8    ---  Available
11
E-Book/E-Doc
 

How people buy online : the psychology behind consumer behaviour


Gupta, Seema, author.
Thousand Oaks, California : SAGE Publishing, [2021] 2021

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12
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The human brand : how we relate to people, products, and companies


Malone, Chris, 1969-
San Francisco : Jossey-Bass, 2013. 2013

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13
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Inspired marketing the astonishing fun new way to create more profits for your business by following


Vitale, Joe, 1953-
Hoboken, N.J. : John Wiley & Sons, Inc., c2008. 2008

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14
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The marketing power of emotion


O'Shaughnessy, John, 1927- author.
New York, New York : Oxford University Press, 2003. 2003

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15
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Neuromarketing im tourismus : Potenzielle Wirksamkeit in der Hotellerie


Winkler, Pia, author.
Hamburg, [Germany] : disserta Verlag, 2016. 2016

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16
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Neuromarketing : modelle und Anwendungen in der marketingpraxis


Lange, Juliane, author.
Hamburg, [Germany] : Diplomica Verlag GmbH, 2014. 2014

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17
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Psychological foundations of marketing


Kimmel, Allan J., author.
London, [England] ; New York, New York : Routledge, 2018. 2018

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18
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The psychology of design : creating consumer appeal



New York, New York ; London, [England] : Routledge, 2016. 2016

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19
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Sensory marketing research on the sensuality of products



New York : Routledge, c2010. 2010

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20
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The sonic boom : how sound transforms the way we think, feel, and buy


Beckerman, Joel, author.
Boston : Houghton Mifflin Harcourt, 2014. 2014

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21
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Storytelling-case archetype decoding and assignment manual (SCADAM)


Woodside, Arch G., author.
Bingley, [England] : Emerald, 2016. 2016

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22
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Subliminal persuasion influence & marketing secrets they don't want you to know


Lakhani, Dave, 1965-
Hoboken, N.J. : John Wiley & Sons, c2008. 2008

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23
Print Material
 

Why customers really buy : uncovering the emotional triggers that drive sales


Goodman, Linda, 1948-
Franklin Lakes, NJ : Career Press, c2009. 2009

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 Axe 2nd Floor Stacks  658.8342 G622w 2009    ---  Available
Marketing Psychotropic Drugs United States History
24
Print Material
 

Comfortably numb : how psychiatry is medicating a nation


Barber, Charles, 1962-
New York : Pantheon Books, c2008. 2008

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 Axe 2nd Floor Stacks  616.8918 B233c 2008    ---  Available
Marketing Public Health History
25
E-Book/E-Doc
 

Imagining illness public health and visual culture



Minneapolis, Minn. : University of Minnesota Press, c2010. 2010

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Marketing Public Libraries
26
E-Book/E-Doc
 

Developing strategic marketing plans that really work : a toolkit for public libraries


Kendrick, Terry.
London : Facet Publishing, 2006. 2006

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Marketing Quality Control
27
Print Material
 

Sales and marketing the six sigma way


Webb, Michael J.
Chicago, IL : Kaplan Pub., c2006. 2006

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 Axe 2nd Floor Stacks  658.802 W384s 2006    ---  Available
28
E-Book/E-Doc
 

Six sigma marketing : from cutting costs to growing market share


Reidenbach, R. Eric, author.
Milwaukee, Wisconsin : ASQ Quality Press, 2009. 2009

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 Axe ProQuest E-Book  Electronic Book    ---  Available
Marketing Radio Broadcasting
29
Print Material
 

Media promotion and marketing for broadcasting, cable, and the Internet



Amsterdam ; Boston : Elsevier/Focal Press, c2006. 2006

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 Axe 3rd Floor Stacks  384.550688 M468 2006    ---  Available
Marketing Railroad Travel New Mexico Santa Fe History
30
E-Book/E-Doc
 

All aboard for Santa Fe railway promotion of the Southwest, 1890s to 1930s


Dye, Victoria E., 1959-
Albuquerque : University of New Mexico Press, c2005. 2005

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Marketing Real Estate Business
31
Print Material
 

Online marketing techniques for real estate agents & brokers : insider secrets you need to know to t


Vieira, Karen F. (Karen Frances), 1978-
Ocala, Fla. : Atlantic Pub. Group, c2008. 2008

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 Axe 3rd Floor Stacks  333.330688 V673o 2008    ---  Available
Marketing Red Alder Alaska
32
E-Book/E-Doc
 

Edge-glued panels from Alaska hardwoods retail manager perspectives


Nicholls, David L.
Portland, OR : U.S. Dept. of Agriculture, Forest Service, Pacific Northwest Research Station, [2010] 2010

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 Axe Federal Documents Online  A 13.88:PNW-GTR-809    ---  Available
Marketing Red Alder Products Alaska
33
E-Book/E-Doc
 

Marketing recommendations for wood products from Alaska birch, red alder, and Alaska yellow-cedar


Donovan, Geoffrey H.
[Portland, Or.?] : U.S. Dept. of Agriculture, Forest Service, Pacific Northwest Research Station, [2003] 2003

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 Axe Federal Documents Online  A 13.88:PNW-GTR-589    ---  Available
Marketing Reducing Diets Corrupt Practices United States
34
E-Book/E-Doc
 

This just in fake news sites promote bogus weight loss benefits of acai berry supplements.



[Washington, D.C.] : Federal Trade Commission, Bureau of Consumer Protection, Division of Consumer & Business Education, [2011] 2011

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 Axe Federal Documents Online  FT 1.32/4:W 42    ---  Available
35
E-Book/E-Doc
 

Weighing the evidence in diet ads



[Washington, D.C.] : Federal Trade Commission, Bureau of Consumer Protection, Office of Consumer and Business Education, [2004] 2004

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 Axe Federal Documents Online  FT 1.32:D 56/2/2004    ---  Available
Marketing Reducing Diets United States
36
E-Book/E-Doc
 

Paunch lines weight loss claims are no joke for dieters.



[Washington, D.C.] : Federal Trade Commission, Bureau of Consumer Protection, Office of Consumer and Business Education, [1997] 1997

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 Axe Federal Documents Online  FT 1.32/4:2003010567    ---  Available
Marketing Refractive Keratoplasty
37
E-Book/E-Doc
 

Marketing of refractive eye care surgery guidance for eye care providers.



[Washington, D.C.] : Federal Trade Commission, [2008] 2008

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 Axe Federal Documents Online  FT 1.2:R 25/2008    ---  Available
Marketing Renewable Energy Sources
38
E-Book/E-Doc
 

Integrated deployment model a comprehensive approach to transforming the energy economy


Werner, Mary.
Golden, Colo. : National Renewable Energy Laboratory, [2010] 2010

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 Axe Federal Documents Online  E 9.16:NREL/TP 7 A 20-49230    ---  Available
39
E-Book/E-Doc
 

Market brief status of the voluntary renewable energy certificate market (2011 Data)


Heeter, Jenny.
Golden, Colo. : National Renewable Energy Laboratory, [2012] 2012

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 Axe Federal Documents Online  E 9.16:NREL/TP-6 A 20-56128    ---  Available
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