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Subjects (1-5 of 5)
Marketing Research Methodology
1
Issues of representation and qualitative marketing research
Bradford, England : Emerald Group Publishing, c2003. 2003
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Axe ProQuest E-Book
Electronic Book
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2
The market research toolbox : a concise guide for beginners
McQuarrie, Edward F.
Thousand Oaks, Calif. : Sage Publications, c1996. 1996
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Axe 2nd Floor Stacks
658.83 M242m
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3
Online panel research : a data quality perspective
West Sussex, England : John Wiley & Sons, 2014. 2014
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Axe ProQuest E-Book
Electronic Book
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4
Qualitative research methods in public relations and marketing communications
Daymon, Christine.
New York, NY : Routledge, 2011. 2011
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Axe ProQuest E-Book
Electronic Book
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5
Using qualitative research in advertising : strategies, techniques, and applications
Thousand Oaks, Calif. : Sage, c2002. 2002
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Axe 2nd Floor Stacks
659.1072 Us4 2002
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