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Author
Friedman, Lawrence G.
Title
The channel advantage [electronic resource] : going to market with multiple sales channels to reach more customers, sell more products, make more profit / Lawrence G. Friedman, Timothy R. Furey.
Imprint
Oxford ; Boston : Butterworth Heinemann, 1999 (Norwood, Mass. : Books24x7.com [generator])
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Available to Pittsburg State University patrons only
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Call No.
OPAC Message
Status
Axe Business Pro E-Book
Electronic Book
---
Available
Note
Title from title screen.
Bibliography
Includes bibliographical references and index.
File Type
Text.
Form
Available also in a print ed.
System Details
Mode of access: Internet via World Wide Web.
Issued By
Digitized and made available by: Books 24x7.com.
Subject
Marketing channels.
Genre/Form
Electronic books.
Added Author
Furey, Timothy R.
Books24x7, Inc.
ISBN
0750640987 (hc.)
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