1 copy being processed for Axe Acquisitions Order.
Description
xiv, 137 pages : illustrations ; 23 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
Bibliography
Includes bibliographical references and index.
Contents
Building Your Team -- Defining Your Areas -- Marketing for the Mind -- Marketing from the Heart -- Diversity, Equity, and Inclusion -- Assessing the Program -- Marketing to Faculty, Staff, and Administration.
Summary
"This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, based on real-world examples of team-based communication and practice"-- Provided by publisher.
