| Description |
xi, 251 p. : ill. |
| Bibliography |
Includes bibliographical references (p. 236-243) and index. |
| Contents |
Flying visits : the growth of British air package tours, 1945-1975 / Peter Lyth -- The transformation of the economic model of the Balearic Islands : the pioneers of mass tourism / Carles Manera and Jaume Garau-Taberner -- Tourism and business during the twentieth century in Greece : continuity and change / Margarita Dritsas -- The development of the Portuguese hotel business, 1950-1995 / Benedita Camara -- Sending the Italians on vacation : the Alpitour group / Luciano Segreto -- Rimini : an original mix of Italian style and foreign models? / Patrizia Battilani -- The expansion strategies of the Majorcan hotel chains / Antoni Serra -- The French group Accor and tourism since 1967 : business tourism without a mass tourism strategy / Hubert Bonin -- Club Mediterranee, 1950-2002 / Ellen Furlough -- Tourism on the French Riviera / Philippe Mioche -- Tourism on the Costa del Sol / Carmelo Pellejero Martinez. |
| Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
| Subject |
Tourism -- Mediterranean Region -- History.
|
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Package tours -- Mediterranean Region -- History.
|
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Cruise lines -- Mediterranean Region -- History.
|
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Seaside resorts -- Mediterranean Region -- History.
|
| Genre/Form |
Electronic books.
|
| Added Author |
Segreto, Luciano.
|
|
Manera, Carles, 1957-
|
|
Pohl, Manfred, 1944-
|
|
ProQuest (Firm)
|
| ISBN |
9781845453237 (hc : alk. paper) |
|
1845453239 |
|
