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Author Ofori, Kofi Asiedu.

Title When being no. 1 is not enough [electronic resource] : the impact of advertising practices on minority-owned & minority-formatted broadcast stations / a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator.

Imprint Washington, D.C. : Office of Communications Business Opportunities, Federal Communications Commission, 2001.

Copies

Location Call No. OPAC Message Status
 Axe Federal Documents Online  CC 1.2:M 66    ---  Available
Edition Last reviewed/updated: 2001-07-09.
Description 1 online resource : ill.
File Type Text (HTML/PDF), image (GIF).
System Details System requirements: Adobe Acrobate Reader plug-in to read PDF file.
Mode of access: Internet.
Note Title from the Synopsis page; description based on screen of 2001-08-11.
"FCC presented with adverstising study which reveals a tale of two systems; study shows broadcasters serving the minority community earn less per listener."
Bibliography Includes bibliographical references.
Original Version Transcribed from : Washington, D.C. : Supt. of Docs., U.S.G.P.O., 1999. 3 ix, 106, 150 p. : ill. ; 28 cm.
Subject Minorities in broadcasting -- United States.
Taxation of advertising -- United States.
Radio advertising -- United States.
Television advertising -- United States.
African American consumers.
Hispanic American consumers.
Added Author Civil Rights Forum on Communications Policy.
United States. Federal Communications Commission. Office of Communications Business Opportunities.
Added Title When being number one is not enough : the impact of advertising practices on minority owned and minority formatted broadcast stations
Impact of advertising practices on minority-owned & minority-formatted broadcast stations
Caption Title Advertising study
Note Source code title: FCC advertising study
Other Form: Microfiche: Ofori, Kofi Asiedu. When being no. 1 is not enough. 3 microfiches (OCoLC)41422683
Gpo Item No. 0285 (online)
Sudoc No. CC 1.2:M 66

 
    
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