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Record 38 of 94
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Author
Dempster, Craig, author.
Title
The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster and John Lee.
Publication Info.
Hoboken, New Jersey : Wiley, 2015.
2015
Connect to
Available to Pittsburg State University patrons only.
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Call No.
OPAC Message
Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
1 online resource (243 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Note
Includes index.
Description based on print version record.
Subject
Internet marketing.
Internet advertising.
Relationship marketing.
Social media -- Marketing.
Customer relations.
Genre/Form
Electronic books.
Added Author
Lee, John, 1974- author.
Other Form:
Print version: Dempster, Craig. Rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms. Hoboken, New Jersey : Wiley, c2015 xii, 227 pages 9781119059721 2015001922
ISBN
9781119059721
9781119059998 (electronic bk.)
9781119059790 (electronic bk.)
Available items only
