| Description |
1 online resource (655 pages) |
|
text rdacontent |
|
computer rdamedia |
|
online resource rdacarrier |
| Note |
Includes index. |
| Contents |
UnMarketing -- The Science of Marketing -- Built-in Social: Essential Social Marketing Practices for Every Small Business -- Engagement Marketing. |
| Note |
Description based on online resource; title from PDF title page (ebrary, viewed January 7, 2016). |
| Subject |
Social marketing -- Handbooks, manuals, etc.
|
| Genre/Form |
Electronic books.
|
| Added Author |
Stratten, Scott, author.
|
| ISBN |
9781118840054 (electronic bk.) |
|
