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Subjects (1-7 of 7)
Sports Marketing
1
Ambush marketing in sports theory and practice
Nufer, Gerd.
New York : Routledge, c2013. 2013
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OPAC Message
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Axe ProQuest E-Book
Electronic Book
---
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2
Consumer behavior knowledge for effective sports and event marketing
New York : Psychology Press, 2011. 2011
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Axe ProQuest E-Book
Electronic Book
---
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3
Equity crowdfunding in sports clubs : consumer-oriented strategic marketing
Koscioek, Szczepan, author.
Abingdon, England : Routledge, [2024] 2024
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Axe ProQuest E-Book
Electronic Book
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4
Michael Jordan and the new global capitalism
LaFeber, Walter.
New York : W.W. Norton & Co., c1999. 1999
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Axe 2nd Floor Stacks
796.323 J765Bl
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5
Nike culture : the sign of the swoosh
Goldman, Robert, 1949-
London ; Thousand Oaks, Calif. : Sage Publications, 1998. 1998
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Axe 2nd Floor Stacks
659.196887 G569n
---
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6
Nike
Princeton, N.J. : Films for the Humanities and Sciences, [2004], c1999. 2004
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Axe DVDs 1st Floor
659.196887 N583 2004
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Available
7
Olympic marketing
Ferrand, Alain, 1952-
Abingdon, Oxon ; New York : Routledge, c2012. 2012
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