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Author Albert, Bill (William), author.

Title Measuring the user experience : collecting, analyzing, and presenting UX metrics / William (Bill) Albert, Thomas S. (Tom) Tullis.

Publication Info. Cambridge, MA, United States : Morgan Kaufmann, [2023]
©2023

Copies

Location Call No. OPAC Message Status
 Axe Elsevier ScienceDirect Ebook  Electronic Book    ---  Available
Edition Third edition.
Description 1 online resource (xxiv, 352 pages) : illustrations
text txt rdacontent
still image sti rdacontent
computer c rdamedia
online resource cr rdacarrier
Note Previous edition: 2013.
Bibliography Includes bibliographical references and index.
Contents 1. Introduction to UX; 2. Background; 3. Planning; 4. Performance Metrics; 5. Self-Reported Metrics; 6. Issues-Based Metrics; 7. Eye Tracking (new); 8. Measuring Emotion (new); 9. Combined and Comparative Metrics; 10. Special Topics; 11. Case Studies; 12. Ten Keys to Success.
Summary Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel. Helps readers learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal and physical, as well as more specialized metrics such as eye-tracking and clickstream data Provides a vendor-neutral examination on how to measure the user experience with websites, digital products, and virtually any other type of product or system Contains new and in-depth global case studies that show how organizations have successfully used metrics, along with the information they revealed Includes a companion site, www.measuringux.com, that has articles, tools, spreadsheets, presentations and other resources that help readers effectively measure user experience- from Publisher
Note Online resource; title from PDF title page (ScienceDirect platform, viewed August 15, 2023).
Subject User interfaces (Computer systems) -- Measurement.
User interfaces (Computer systems) -- Evaluation.
Technology assessment.
Interfaces utilisateurs (Informatique) -- Évaluation.
Technologie -- Évaluation.
Technology assessment
User interfaces (Computer systems) -- Evaluation
Added Author Tullis, Tom (Thomas), author.
Other Editions: Revision of: Tullis, Tom (Thomas). Measuring the user experience. 2nd ed. Waltham, MA : Morgan Kauffmann/Elsevier, ©2013
Other Form: Print version: Albert, Bill (William). Measuring the user experience. Third edition. Cambridge, MA : Morgan Kaufmann, [2023] 9780128180808 (OCoLC)1349468128
ISBN 9780128180815 (electronic bk.)
0128180811 (electronic bk.)
9780128180808
0128180803
Standard No. AU@ 000071341231
UKMGB 020528549

 
    
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