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Author Schumacher, Robert M.

Title The handbook of global user research / Robert M. Schumacher.

Imprint Burlington, MA : Elsevier, 2010.

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Location Call No. OPAC Message Status
 Axe Elsevier ScienceDirect Ebook  Electronic Book    ---  Available
Description 1 online resource
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
text file
Summary User research is global - yet despite its pervasiveness, practitioners are not all well equipped to work globally. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. And what often goes less noticed, but can be equally vexing are technical, logistical and planning issues such as hiring qualified translators, payment procedures, travel issues, setting up facilities and finding test participants. The Handbook of Global User Research is the first book to focus on global user research. The book collects insight from UX professionals from nine countries and, following a typical project timeline, presents practical insights into the preparation, fieldwork, analysis and reporting, and overall project management for global user research projects. Any user experience professional that works on global projects -- including those new to the field, UX veterans who need information on this expanding aspect of user research, and students -- will need this book to do their job effectively. *Presents the definitive collection of hard won lessons from user research professionals around the world *Includes real-world examples of global user research challenges and provides approaches to these issues *Contains anecdotes and hard-won from the field that illustrate actionable tactics for practitioners.
Contents 1. Foundations and definition of user research -- 2. Project management for global research -- 3. Preparation -- 4. Fieldwork For Global User Research Projects -- 5. Analysis and Reporting -- 6. Global user research methods -- 7. User research throughout the world -- 8. The role of professional organizations in user research -- 9. The impact of culture on user research -- 10. Closing Thoughts.
Foundations and definition of user research -- Project management for global research -- Preparation -- Fieldwork for global user research projects -- Analysis and reporting -- Global user research methods -- User research around the world -- The role of professional organizations in user research -- The impact of culture on user research -- Some closing thoughts.
Note Print version record.
Subject Industrial design -- Research -- Handbooks, manuals, etc.
Industrial design -- Psychological aspects -- Handbooks, manuals, etc.
User interfaces (Computer systems) -- Research -- Handbooks, manuals, etc.
Project management -- Handbooks, manuals, etc.
Design -- Recherche -- Guides, manuels, etc.
Design -- Aspect psychologique -- Guides, manuels, etc.
Interfaces utilisateurs (Informatique) -- Recherche -- Guides, manuels, etc.
Gestion de projet -- Guides, manuels, etc.
Industrial design -- Research -- Handbooks, manuals, etc.
Industrial design -- Psychological aspects
Project management
Genre/Form Handbook
handbooks.
Handbooks and manuals
Handbooks and manuals.
Guides et manuels.
Other Form: Print version: Schumacher, Robert M. Handbook of global user research. Burlington, MA : Elsevier, 2010 9780123748522 0123748526 (DLC) 2009027193 (OCoLC)406107592
ISBN 9780123748522
0123748526
9780080889726
0080889727
Standard No. AU@ 000062590562
CHBIS 006041481
CHDSB 005989148
CHNEW 001009303
CHVBK 199624755
DEBBG BV042305276
DEBSZ 367750600
DEBSZ 430923910
DKDLA 820120-katalog:9910110396805765
NZ1 15189169
AU@ 000055649167

 
    
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