| Description |
xvii, 351 p. |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Prologue : the good life and the Yugoslav dream -- Introduction : getting it : making sense of socialist consumer culture -- Living it : Yugoslavia's economic miracle -- Making it : building a socialist brand of market culture -- Selling it : legitimizing the appeal of market culture -- Fearing it : the values of Marxism and the contradictions of consumerism -- Taming it : the party-state establishment and the perils of pleasure -- Fighting it : New Left attacks on the consumerist establishment and the Yugoslav dream -- Loving it : ordinary people, everyday life, and the power of consumption -- Needing it : the eclipse of the dream, the collapse of communism, and the death of Yugoslavia -- Epilogue : missing it : Yugo-nostalgia and the good life lost. |
| Reproduction |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
| Subject |
Consumer behavior -- Social aspects -- Yugoslavia.
|
|
Consumption (Economics) -- Social aspects -- Yugoslavia.
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Socialism and culture -- Yugoslavia.
|
| Genre/Form |
Electronic books.
|
| Added Author |
ProQuest (Firm)
|
| Added Title |
Bought and sold |
| ISBN |
9780801450044 (alk. paper) |
|
9780801463631 (electronic bk.) |
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