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Author Sewell, Carl.

Title Customers for life : how to turn that onetime buyer into a lifetime customer / Carl Sewell and Paul B. Brown.

Imprint New York : Doubleday, c2002.


Location Call No. OPAC Message Status
 KTC Book Collection  658.812 Se85c 2002    ---  Available
Edition Rev. ed.
Description xxv, 210 p. : ill. ; 21 cm.
Note Originally published in hard cover in 1990.
"Completely revised and with five new chapters added by the authors."
"A Currency book"--T.p. verso.
Contents Ask your customers what they want--and give it to 'em -- How to give good service every time -- People: how to car for customers--and employees -- How do you know how good you are? -- What do you pay to get good service? -- Leadership is performance -- Every impression is important -- Creating products that are easy to sell -- Borrow, borrow, borrown -- You are the message -- Bring 'em back alive.
Summary Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking "Ten Commandments of Customer Service" apply to today's world. --from publisher description
Subject Customer services.
Automobile industry and trade -- Customer services -- United States.
Automobile dealers -- United States.
Consumer Satisfaction.
Automobiles -- United States.
Industry -- United States.
Automobile dealers. (OCoLC)fst00822818
Automobile industry and trade -- Customer services. (OCoLC)fst00822971
Customer services. (OCoLC)fst00885545
United States. (OCoLC)fst01204155
Added Author Brown, Paul B.
Added Title How to turn that onetime buyer into a lifetime customer
ISBN 0385504454 (pbk.)
9780385504454 (pbk.)

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