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Electronic Book
Author Watkins, Alexandra, author.

Title Hello, my name is awesome : how to create brand names that stick / Alexandra Watkins.

Publication Info. Oakland, California : Berrett-Koehler Publishers, Inc., [2019]
2019

Copies

Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Edition Second edition.
Description 1 online resource (xiv,150 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Bibliography Includes bibliographical references and index.
Note Description based on print version record.
Subject Branding (Marketing)
Brand name products.
BUSINESS & ECONOMICS / Marketing / General.
BUSINESS & ECONOMICS / New Business Enterprises.
BUSINESS & ECONOMICS / Marketing / Research.
Genre/Form Electronic books.
Other Form: Print version: Watkins, Alexandra. Hello, my name is awesome : how to create brand names that stick. Second edition. Oakland, California : Berrett-Koehler Publishers, Inc., c2019 xiv,150 pages 9781523099986 (DLC) 2019012302
ISBN 9781523099986
9781523099993 (electronic bk.)

 
    
Available items only