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Author Karr, Douglas.

Title Corporate blogging for dummies / by Douglas Karr and Chantelle Flannery.

Imprint Hoboken, N.J. : Wiley, 2010.


Location Call No. OPAC Message Status
 Axe Books 24x7 Business E-Book  Electronic Book    ---  Available
Description 1 online resource (xvi, 416 pages) : illustrations.
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series For dummies
--For dummies.
Contents Getting started with corporate blogging -- Mapping out and implementing your corporate blog -- Engaging your search engine optimization strategy -- Expanding blog posts and promoting content -- Measuring success -- The part of tens.
Note Print version record.
Summary Establish a successful corporate blog to reach your customers. Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You'll discover how to prepare, e.
Subject Blogs.
Internet marketing.
Business communication -- Blogs.
BUSINESS & ECONOMICS -- Marketing -- Telemarketing.
BUSINESS & ECONOMICS -- Marketing -- Multilevel.
BUSINESS & ECONOMICS -- Marketing -- Direct.
BUSINESS & ECONOMICS -- E-Commerce -- Internet Marketing.
Internet marketing.
Business communication -- Blogs.
Blogs. (OCoLC)fst01429931
Business communication. (OCoLC)fst00842419
Internet marketing. (OCoLC)fst00977272
Genre/Form Electronic books.
Blogs. (OCoLC)fst01692825
Electronic book.
Added Author Flannery, Chantelle.
Other Form: Print version: Karr, Douglas. Corporate blogging for dummies. Hoboken, N.J. : Wiley, 2010 9780470604571 (DLC) 2010930964 (OCoLC)624413625
ISBN 9780470901458 (electronic bk.)
0470901454 (electronic bk.)
9780470604571 (pbk.)
0470604573 (pbk.)
Standard No. 9786612708138
AU@ 000048804631
AU@ 000053278166
AU@ 000062333373
DEBBG BV041910256
DEBSZ 355418142
DEBSZ 372727484
DEBSZ 396404618
HEBIS 291490077

Available items only