The elite facial surgery practice : development and management / E. Gaylon McCollough, MD, FACS, Founder and Chief Operational Officer, McCollough Plastic Surgery Clinic, the McCollough Institute for Appearance & Health, Gulf Shores, Alabama, USA.
Machine generated contents note: I. Prudence in Preparation -- 1. Academic Pathways to a Practice in Facial Surgery -- 2. The Golden Rule of Facial Surgery -- 3. The Office and Staff -- 4. The Image of an Elite Facial Surgeon -- 5. The Role of Social Media (With David DeSchoolmeester) -- 6. The Ever-Growing Attraction to Facial Surgery -- 7. The Enduring Doctor-Patient Relationship -- 8. Elite Care: Beyond the Face and Neck -- 9. The More Abundant Life -- 10. The Vanity Factor -- 11. Skin and Beyond -- II. Procedures That Comprise a Facial Surgery Practice -- 12. Nasal Plastic Surgery: Rhinoplasty -- 13. Chin Augmentation -- 14. Cheek/Malar Augmentation -- 15. Lip Enhancement: Lifting and Augmentation -- 16. Otoplasty: Surgery for Protruding Ears -- 17. Rejuvenizing the Aging Face: Facts and Myths -- 18. Blepharoplasty -- 19. The Eyebrow Lift -- 20. The Facelift Operation -- III. Minimally Invasive and Noninvasive Therapies -- 21. Advanced Skin Rejuvenation -- 22. Chemical Peeling -- 23. Dermabrasion
Note continued: 24. Laser Surgery -- 25. Injectable Therapies: Botox, Fillers, Fat, and Fascia -- IV. The Administrative and Risk Management Side of a Facial Surgery Practice -- 26. The Right Facial Surgery Practice Model -- 27. Practice Theory Put into Practice Action -- 28. The Practice as an Investment -- 29. The Doctor's Day in Court -- 30. The Way Forward.