| Description |
1 online resource |
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text txt rdacontent |
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computer c rdamedia |
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online resource cr rdacarrier |
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text file |
| Note |
Online resource; title from PDF title page (EBSCO, viewed August 10, 2015). |
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Includes index. |
| Summary |
Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about UX from a high level, design the UX while setting goals for a product or project, and how to turn that into concrete actionable steps. After reading this book, y. |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Front Cover -- Successful User Experience: Strategies and Roadmaps -- Copyright -- Dedication -- Contents -- Foreword -- Introduction -- Who is the book for? -- What is this book about? -- How to use this book -- About the Author -- Acknowledgments -- Case Studies -- Chapter 1: What is User Experience? -- Usable Technology Can Change the World -- UX Story: The Kodak Camera -- You Push the Button; We Do the Rest -- Usability and User Experience -- Usability -- UX is an Evolving Field -- The History, Necessity, and Growing Influence of UX |
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UX History Through Growth of Professional OrganizationsWhy Does it Matter? -- References -- Bibliography -- Chapter 2: Design Thinking -- Design -- Elements of Design -- Design Thinking -- How Does Design Affect a Person? -- Persona -- Creativity and Innovation -- Creativity -- Innovation -- Where Do You Start? -- Iterate -- Key Concluding Recommendations -- References -- Bibliography -- Chapter 3: UX Thinking -- Applying Design Thinking to UX -- User Interface and Interaction Design -- Participatory Design -- Prototype and Wireframes |
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UX Design ThinkingPrinciples of UX Design -- Methods to Kickstart UX Design Thinking -- Competitive Analysis -- Literature Review -- Persona and Use Cases -- Persona -- Use Case -- Information Architecture -- Putting It All Together -- Reference -- Bibliography -- Chapter 4: The Strategic Model -- The Strategic Model -- Technology Driven vs. Market Driven -- Technology Driven -- Market Driven -- UX Strategy for the Long Haul -- Building the Model -- Setting Goals -- Product Goals -- Business Goals -- UX Goals -- Aligning Goals |
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Chapter 7: Usability TestingUsability Evaluations -- Empirical Methods -- A/B Testing -- Moderated Tests -- Qualitative vs. Quantitative -- How Many Users to Test -- Qualitative -- Quantitative -- Task-Based Usability Testing -- Open Ended Usability Testing -- Contextual-Based Usability Testing -- Think Aloud Protocol -- A Case for Quant -- Usability Testing and UX Strategy -- References -- Bibliography -- Chapter 8: Iterating on the Design -- Iterating on the Design -- Agile -- Manifesto for Agile Software Development -- Lean UX |
| Subject |
Human-computer interaction.
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User-centered system design.
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Design and technology.
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Conception participative (Conception de systèmes)
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Design et technologie.
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COMPUTERS -- Computer Literacy.
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COMPUTERS -- Computer Science.
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COMPUTERS -- Data Processing.
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COMPUTERS -- Hardware -- General.
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COMPUTERS -- Information Technology.
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COMPUTERS -- Machine Theory.
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COMPUTERS -- Reference.
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Design and technology
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Human-computer interaction
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User-centered system design
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| Other Form: |
Print version: Rosenzweig, Elizabeth. Successful User Experience: Strategies and Roadmaps. Burlington : Elsevier Science, ©2015 9780128009857 |
| ISBN |
9780128010617 (electronic bk.) |
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0128010614 (electronic bk.) |
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0128009853 |
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9780128009857 |
| Standard No. |
AU@ 000055511354 |
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DEBBG BV043622611 |
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DEBSZ 445091088 |
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DEBSZ 451528107 |
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DEBSZ 478823576 |
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NZ1 16178703 |
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